Bernard Lansky, one half of the Lansky Brothers, the clothiers who dressed Elvis starting in the 1950s through his death in 1977, has died. Lansky helped define postwar cool for generations of black and white musicians, up to and including the present day. It is a quintessentially American story. Like Nudie Cohn, the Lanskies were Eastern European Jews who started small in the clothing business, did well, and eventually rendered their services to some of the buggest names in film and music. Besides the King, The Lansky client list included Carl Perkins, ZZ Top, the Jonas Brothers, Johnny Cash, Duke Ellington, B.B. King, Kiss, Dr. John, and Count Basie to name a few. It was Bernard Lansky who dressed Elvis for his Louisiana Hayride and Ed Sullivan appearances, and Lansky who selected the white suit and blue shirt in which Presley was buried. The Lanskies opened their original Beale Street shop in 1946 selling World War 2 surplus items. A version still exists today. Sad to know that one more person connected to the Elvis story is gone.